Privacy Notice

Effective Date: September 29th, 2025

At BlockchainAnalysis.io, operated by Advisorn GmbH, we are committed to protecting your privacy. This Privacy Notice explains how we collect, use, disclose, and safeguard personal data when you use the Website, in compliance with the Swiss Federal Act on Data Protection (LPD) and, where applicable, the EU General Data Protection Regulation (GDPR).


1. Data Controller

The data controller is:

Advisorn GmbH

Via Valdani 2, 6830 Chiasso, Switzerland

Email: contact[at]blockchainanalysis.io

We are subject to the Swiss LPD (RS 235.1) and, where applicable, the EU GDPR.


2. Personal Data We Collect

We may collect:

  • Contact Information: name, email address, and information submitted via forms or emails.

  • Usage Data: IP address, browser type, device information, operating system, and browsing behavior.

  • Cookies & Tracking Data: for functionality, analytics, and security.

  • Compliance Data: if Services are engaged, identity information or documents required under AML or other regulations.

  • User-Generated Content: data provided through comments, uploads, or user accounts (if enabled).


3. Data Processing Purposes

We process personal data to:

  • Provide and improve the Website and Services;

  • Respond to inquiries and communicate with users;

  • Ensure Website security, detect spam, and prevent fraud;

  • Comply with Swiss or EU legal obligations (e.g., AML requirements).


4. Legal Bases

Processing is carried out under:

  • Consent (Art. 6(6) LPD; Art. 6(1)(a) GDPR) – e.g., when submitting a contact form or enabling cookies;

  • Contractual necessity (Art. 31(2)(a) LPD; Art. 6(1)(b) GDPR);

  • Legal obligations (Art. 31(2)(d) LPD; Art. 6(1)(c) GDPR);

  • Legitimate interests (Art. 31(2)(c) LPD; Art. 6(1)(f) GDPR).


5. WordPress-Specific Processing

Comments

When visitors leave comments, we collect the data shown in the comments form, as well as the visitor’s IP address and browser user agent string to detect spam.

An anonymized string (hash) from your email address may be sent to the Gravatar service to check if you use it. The Gravatar privacy policy is available at: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible publicly.

Media

If you upload images, avoid uploading files with embedded location data (EXIF GPS). Visitors may download and extract such data.

Cookies

  • If you leave a comment, you may opt-in to saving your name, email, and website in cookies for convenience (1 year).

  • A temporary cookie is set when visiting the login page to check browser compatibility; it contains no personal data and is deleted when you close your browser.

  • When logging in, cookies are set to save login information (2 days, or 2 weeks if “Remember Me” is selected) and display preferences (1 year).

  • Editing or publishing an article sets a cookie with the post ID, expiring after 1 day.

Embedded Content

Articles may include embedded content (e.g., videos, images, articles). Such content from other websites behaves exactly as if you visited those sites directly, which may collect data, use cookies, or embed additional third-party tracking.

User Accounts

If registration is enabled, we store the personal data provided in the user profile. Users can see, edit, or delete their personal data at any time (except username). Administrators can also view and edit that information.


6. Data Sharing

We may share personal data with:

  • Service providers (hosting, IT, analytics, security);

  • Authorities if legally required;

  • Advisors/partners when necessary for service delivery.

We do not sell or rent personal data.


7. International Transfers

If personal data is transferred outside Switzerland or the EU/EEA, we ensure adequate safeguards under Art. 16 LPD and Chapter V GDPR (adequacy decisions, SCCs, or equivalent).


8. Retention Period

  • Comments and their metadata are retained indefinitely for moderation and follow-up.

  • Contact and inquiry data are retained until resolved, unless longer retention is legally required.

  • User account data (if any) is stored until the account is deleted.

  • Compliance data is retained for statutory AML/legal periods.


9. Your Rights

Under the LPD and, where applicable, GDPR, you have the right to:

  • Access your data (Art. 25 LPD; Art. 15 GDPR);

  • Rectify inaccurate data (Art. 32 LPD; Art. 16 GDPR);

  • Request deletion (Art. 32 LPD; Art. 17 GDPR);

  • Restrict processing (Art. 32 LPD; Art. 18 GDPR);

  • Object to processing (Art. 30 LPD; Art. 21 GDPR);

  • Data portability (Art. 28 LPD; Art. 20 GDPR);

  • Withdraw consent at any time (Art. 6(6) LPD; Art. 7 GDPR).

You may also lodge a complaint with the Federal Data Protection and Information Commissioner (FDPIC) or, if GDPR applies, with the competent EU supervisory authority.


10. Security

We implement appropriate technical and organizational measures (Art. 8 LPD; Art. 32 GDPR) to protect personal data against unauthorized access, misuse, loss, or alteration.


11. Updates

We may update this Privacy Notice periodically. The latest version will always be available on this Website with an updated “Effective Date.”


12. Contact

For any privacy-related questions or to exercise your rights, please contact:

Advisorn GmbH

Via Valdani 2, 6830 Chiasso, Switzerland

Email: contact@blockchainanalysis.io